WASHINGTON, April 11, 2012 – The American Muslim market will soon reach more than $200B in buying power, and, while population estimates vary, it is clear that the market is growing fast and looking for businesses that understand its unique needs and values. AIC’s “Faith, Money, Power” forum, held last week in D.C., brought together experts in the fields of demographics, branding, emerging markets and community engagement to present information to professionals interested in the potential of the American Muslim market.
The event was covered by Religion News Service and the article appeared on the Huffington Post.
The event was attended by representatives of the business community, government agencies, Congressional offices and foreign embassies, among others.
A full event recap, along with materials and presentations, will be made available in the coming days.